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News

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Wellness

Likes, shares, and going viral: content creation impacts our mental and emotional wellness

Evan-Lee Courie 16 Aug 2024

$Source: The Bookmarks The IAB SA Bookmark Awards' winners have been announced with TBWA \ Hunt Lascaris being the big winner on the night$

IAB Bookmarks Awards

#Bookmarks2024: All the IAB SA Bookmark Awards 2024 winners

Danette Breitenbach 16 Aug 2024

The best of marketing: 2024 Effie Awards finalists announced

Marketing

The best of marketing: 2024 Effie Awards finalists announced

Issued by Association for Communication and Advertising 15 Aug 2024

Pictured: Phaello Tshabalala, Tums The Narrator, Kim Jayde and Omar Morto. Image supplied.

Media

eNCA's Devi Govender, ARB's Gail Schimmel, and others inspire at DStv Content Creator Awards workshop

7 Aug 2024

MediaHeads 360 celebrates 6 years of empowering women in marketing with its 2024 bursary competition!

Media

MediaHeads 360 celebrates 6 years of empowering women in marketing with its 2024 bursary competition!

Issued by MediaHeads 360 5 Aug 2024

Upcoming Effie dialogue to focus on influencer marketing and marketing effectiveness

Marketing

Upcoming Effie dialogue to focus on influencer marketing and marketing effectiveness

Issued by Association for Communication and Advertising 1 Aug 2024

Jaco Lintvelt says it's time to clear up the digital clutter. Source: Supplied.

Digital

Clearing the digital clutter: The importance of simplicity in marketing

Jaco Lintvelt 30 Jul 2024

18 Bookmark finalists for Publicis Groupe Africa

IAB Bookmarks Awards

18 Bookmark finalists for Publicis Groupe Africa

Issued by Publicis Groupe Africa 26 Jul 2024

Marketing

The everyday influencer, a new era in influencer marketing

Pauline Oudin 25 Jul 2024

Marketing

The importance of a holistic approach in today's marketing landscape

Yathika Gowpall 23 Jul 2024

Influencer agency gets double nomination at Bookmark Awards

IAB Bookmarks Awards

Influencer agency gets double nomination at Bookmark Awards

Issued by Brand Influence Agency 18 Jul 2024

(Image supplied) Off the back of Youth Month, the IAB South Africa Bookmark Awards has launched its Learner Jury Initiative

IAB Bookmarks Awards

IAB SA Bookmark Awards launches Learner Jury initiative

17 Jul 2024

Some of the country’s top leaders in PR chat about the industry in South Africa, Africa and globally: (L to r:) Lebo Madiba, founder and managing director, the PR Powerhouse, Dustin Chick, partner & managing director Razor Public Relations, Sanesh Maharaj, head of influence, Ogilvy and Nicky James managing director of Tribeca Relations

PR & Communications

#WPRD2024: Top SA PR leaders reflect on public relations industry

Danette Breitenbach 16 Jul 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

Why OOH needs to feature in your next Gen Z campaign

OOH

Why OOH needs to feature in your next Gen Z campaign

Mali Motsumi-Garrido, Issued by Tractor Outdoor 11 Jul 2024

Marketing

South African brands poised to lead as influencer marketing industry surges globally

10 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Research

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Artificial Intelligence

Meet the virtual influencers inspiring climate action

Maximilian Gerrath 2 Jul 2024

Social Media

How to go viral on social media

Alexander Brand 28 Jun 2024

Dashni Vilakazi, member of the IAB South Africa Influencer Marketing Committee and Managing Director at The MediaShop. Source: Supplied.

Marketing

Decoding influencer marketing in SA: Challenges, strategies, and impactful insights

Dashni Vilakazi 27 Jun 2024

Jekyll & Hide launches on TikTok - Powered by Arora Online

Social Media

Jekyll & Hide launches on TikTok - Powered by Arora Online

Issued by Arora Online 10 Jul 2024

Where will your focus be for the rest of 2024? Ours is on creating better customer connections

Advertising

Where will your focus be for the rest of 2024? Ours is on creating better customer connections

Nombini Mehlomakulu, Issued by Ebony+Ivory 24 Jun 2024

Introducing Influencer Marketing as a new entry category for Assegai Awards 2024

Marketing

Introducing Influencer Marketing as a new entry category for Assegai Awards 2024

Issued by DMASA 13 Jun 2024

B2Breakthrough: Leveraging influencers in unconventional marketing spaces

Marketing

B2Breakthrough: Leveraging influencers in unconventional marketing spaces

Caroline Hillary, Issued by DarkMatter 13 Jun 2024

(Image supplied) Tickets for the Bookmark Awards 2024 ceremony and the Finalists’ Showcase are now available

IAB Bookmarks Awards

The Bookmark Awards 2024 — Another year of moving the industry forward: Tickets now available

13 Jun 2024

Africa's creative future: Leading the world through innovation and collaboration

Advertising

Africa's creative future: Leading the world through innovation and collaboration

Dawn Rowlands, Issued by Dentsu 12 Jun 2024

Publicis Groupe Africa boasts 12 judges at 2024 IAB Bookmarks

IAB Bookmarks Awards

Publicis Groupe Africa boasts 12 judges at 2024 IAB Bookmarks

Issued by Publicis Groupe Africa 11 Jun 2024

Jhene Nel is the divisional head of sales at Webfluential. Source: Supplied.

Artificial Intelligence

Navigating AI buzz: enhancing, not replacing human skills in marketing

Jhene Nel 11 Jun 2024

Product drops don’t pay the bills: The unseen struggles of influencers

Marketing

Product drops don’t pay the bills: The unseen struggles of influencers

Emma Odendaal, Issued by Dentsu 6 Jun 2024

Email marketing: The affordable and effective strategy your business needs

Marketing

Email marketing: The affordable and effective strategy your business needs

Issued by Domains.co.za 20 May 2024

Forging the influential bridge: Where do brands intersect with real campaign success?

Marketing & Media

Forging the influential bridge: Where do brands intersect with real campaign success?

Issued by Humanz 20 May 2024

Marketing

How ‘ethical influencers’ engage their audiences about saving the planet

Aya Aboelenien and Ai Ming Chow 16 May 2024

Survey results from South African mom-fluencers in the baby spaces - Get it now!

Marketing

Survey results from South African mom-fluencers in the baby spaces - Get it now!

Issued by Brand Influence Agency 10 May 2024

8 key Meltwater take outs and how they should shape digital strategy

Digital

8 key Meltwater take outs and how they should shape digital strategy

Issued by TDMC 9 May 2024

Game changer: How data science is reshaping esports

Digital

Game changer: How data science is reshaping esports

Paul Stemmet & Shaloam Mutetwa, Issued by Dentsu 8 May 2024

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

IMC Conference

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

Issued by IMC Conference 6 May 2024

Beauty survey results from South African Gen Zs - get it now!

Media

Beauty survey results from South African Gen Zs - get it now!

Issued by Brand Influence Agency 6 May 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends

Marketing

Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

Marketing

From mention to movement: The influencer marketing evolution

30 Apr 2024

Image supplied. Nedbank's Roblox Chow Town campaign engages pre-teens in an interactive and educational gaming experience within the virtual world of Roblox

Youth Marketing

Influencers promote Nedbank's online gaming platforms to improve youth financial literacy

16 Apr 2024

Marketing

Prepare your brand for the future with this not-so-average agency

Issued by Style ID 3 Jun 2024

Image supplied. Yonder claimed the coveted title of Agency of the Year at the MMA Sa Smarties Awards last night

Marketing

Pep, Yonder and Flow Communications take top spots at MMA SA Smarties Awards

12 Apr 2024

5 tips for navigating pan-African influencer marketing campaigns

Marketing

5 tips for navigating pan-African influencer marketing campaigns

Asha Singh, Issued by Humanz 10 Apr 2024

Marketing

Brand Influence marks success with their first property influencer campaign

Issued by Brand Influence Agency 8 Apr 2024

Source: © PHD Media The MMA Smarties 2023 finalists have been announced

Marketing

MMA Smarties 2023 finalists announced

5 Apr 2024

Call to participate in the IAB South Africa's first influencer marketing survey

Digital

Call to participate in the IAB South Africa's first influencer marketing survey

3 Apr 2024

Image supplied. The IAB South Africa Bookmark Awards has announced its 2024 jury panels with nine panels this year

Digital

IAB Bookmark Awards announces 2024 jury panels

28 Mar 2024

The rise of podcasting in South Africa – a growing opportunity for brands

Online Media

The rise of podcasting in South Africa – a growing opportunity for brands

Rudo Manjoro, Issued by KLA 20 Mar 2024